Davis Interactive

3 Levels of Social Media Communication

The way businesses think about Internet marketing is critical to realizing positive ROI, growth and significant success. We ask our clients to think about these three levels of social media communication: Talk to your customers in an authentic voice to[Read More...]

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What’s Wrong with Video on the Web?

Poor lighting, ambient sound, bad framing, and shaky shots can make video hard to watch. Web communicators who have valuable information to share, often lose the interest and respect of their viewers because their videos look or sound unprofessional. I’m[Read More...]

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Search Engine Optimization Primer

Search Engine Optimization (SEO) is the key to increasing traffic to a website. Gaining high page rank—listing at the top of page one of the search results—isn’t easy, but well worth the time and effort. Search engines—primarily Google, Yahoo, and[Read More...]

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